Top Design Colors of 2013

Just like fashion, health claims, and the economy, colors follow trends. Each year brings new attention to a portion of the color wheel, and it is important to stay abreast of these trends as an interior designer.  After all, being trendy is highly valued by consumers and entire rooms are redecorated to reflect what is “in” versus what is rapidly becoming “out.” A major challenge in design is predicting the trends and recognizing what may become a classic and timeless design, and what will be dated before it is even finished being implemented in a design.

So what are the colors of 2013 and why were they chosen? Each color evokes its own mood, energy, feeling, and overall vibe intended to be played out throughout the year. They are a prediction of sorts, but whether the predictions are accurate has very little bearing on their popularity in the design world.

Pantene’s Emerald

Pantene is considered the leading color trend creator in all color-based industries: design, fashion, makeup, etc. For 2013 the Color of the Year is Emerald. Intended to represent liveliness, radiance, and lushness, Emerald brings elegance and a sense of luxury to a room. As for the intended feelings associated with Emerald? A sense of well being, harmony, and balance will supposedly follow utilizing this jeweled green.

Sherwin-Williams’ Aloe

Also a green—though a less vibrant shade—this Color of the Year softens the mood to simplistic prettiness. More mid-century modest rather than modern flashy, Aloe is intended to mimic its plant inspiration by soothing and calming a room’s energy. It also nicely complements neutrals and pastels, making it a versatile choice in the design scheme.

Benjamin Moore’s Lemon Sorbet

Lemon Sorbet’s selling point as a Color of the Year is its role as a “transitional” color. Benjamin Moore has predicted that 2014 will be the year of the pastels, and as such Lemon Sorbet is a perfect bridge from the current saturated color tones.  The color brightens an atmosphere without overloading the senses, akin to tea’s mild compared to coffee’s powerful dose of caffeine.

Color trends are fun to incorporate and really make a space feel trendy and fashionable. Even so, when designing a room, it is important to keep in mind that trends fade and the colors of today will be replaced a year from now. Thus it is a good tactic to use Colors of the Year primarily as accent pieces such as lamps, clocks, throw pillows, and such or as part of a more overall color scheme (for example Aloe lends itself well to pastel yellows, blues, and browns that can characterize a child’s room or nursery).  Knowing the color trends is exciting and inspiring, and integrating them into your designs will keep your work fresh and your clients happy.

Top 5 ways to Sell Your Home Faster and for More Money!

When your home is on the market, it becomes a product for sale and just like other products for sale, shoppers will be heavily weighing where to invest their hard-earned dollars. As they will be comparing your property with others, it is critical to be objective about anything in your home that they may perceive as a reason “not to buy”.

In a 2007 survey of over 2,000 Realtors, agents estimated that staging your home for better presentation yielded a 343% return on investment. Sure you can also lower your asking price instead but typically it is less costly to replace, update or clean the area and present a fresh new space.

Check out the dramatic changes you can make in 5 simple steps.

#1 Leverage your homes attributes

Did you know that your property already contains things buyers are willing to pay more money for? Just like the bells and whistles on a sports car, these home features need to be showcased to their full potential so buyers can make their best and highest offer.

–         attractive curb appeal and yard

–         fireplaces

–         windows with views of mountains, water, skyline, nature, cityscapes

–         high ceilings

–         spacious rooms that feel luxurious

–         eat-in kitchen bars

–         updated or new features

Showcase these areas by drawing attention to them with pops of color and a clear line of sight to the area

#2  Fix Potential Reasons Not to Buy

Repair, clean or replace the things that could deter a potential buyer from making an offer such as:

–         carpet that needs cleaning or replacing

–         outdated fixtures or flooring

–         chipped, scuffed or dark colored paint

–         anything in the home that is dirty or stained

–         deferred maintenance issues

#3 Show a Light, Bright and Spacious Home

Nothing sells faster than an environment that replicates a restful retreat from busy lives. You can create that feeling in your home by:

–         opening up all windows to let in as much light as possible

–         add plants to bring the “outdoors in”

–         lighten dark areas with no windows with lamp lighting – even during a daytime showing!

–         Showcase more space by removing excess furniture, anything being stored on the floor and eliminating countertop clutter. Remember my personal quote, “Expansive Feels Expensive!

#4 Depersonalize!!

Did you know that by removing some of the items in your home you can actually attract more buyers?


–         remove family photos that remind buyers that they are a visitor in someone else’s home rather than envisioning themselves in the space

–         remove personal collections that can make a space feel cluttered and un-relatable to buyers who have different tastes

–         tone down “extreme themes” with a little more of the mainstream to appeal to a broader scope of buyers

#5 Create a Designer Interior that sells 67% faster

You only have 1 chance to make a first impression. Potential buyers are looking to make one of the biggest investments of their lives and they are hoping to find the one gem within their budget that looks and feels as if they paid a fortune. Creating designer touches throughout the home will help you sell for more money. Things like:


–         a sophisticated, warm paint palette – if you will be painting anyway, you can create an expensive feeling with the right color paint in a neutral base.

–         creating warm and inviting seating areas that help buyers envision spending time with family and friends

–         utilizing accent colors sparingly and to draw attention features. Too much or too many colors make a space feel cluttered and not pulled together

–         remove outdated pieces of furniture to create a fresher look to the home

–         update kitchen and bath areas with simple, inexpensive changes such as new knobs, paint, new flooring, lighting or faucets.


Get paid to stage your home by increasing your return on investment by 343%. If you would like help creating an upscale, designer environment that will appeal to more buyers and sell your home for more money, consider hiring a professional stager. For more information, visit


How to Save on Home Staging

Getting a house market ready does not have to be expensive, nor does it have to take a lot of work. Once your house is on the market it is no longer a home, it is a now product and you must present it as such. You have to make sure it is clean and organized and looking beautiful. Home buyers are looking for homes that are presented as a desirable product; therefore you want your house to standout above the rest.

Save time and think about hiring a professional to stage your house. It is the best investment when selling your property. Do not spend countless hours your time staging the home yourself. Professional Home Stagers have the years of experience and training to know what it takes to stage a home for it to look beautiful and for it to sell FAST. They have an arsenal of accessories and furnishings that will bring your home to life and give it the look and feel home buyers are looking for.

When staging your house, weather you decide to do it yourself or hire a pro, keep in mind you should save on space. You do not need to stage every room in the house. Keep it to a minimum and only stage the main living areas: Kitchen, Living room, Master Bedroom. Professional home stagers stage these rooms in such a way that allow the potential home buyers envision moving in their own belongings. This is key when your house in on the market!

If you are deciding to stage the house yourself you can save a lot of time and effort by saving your own furniture. If your furniture is still in good shape dress it up and move it around to create a focal point in the room. You don’t have to think about buying a rug if you have hardwood floors, s how off what you have, buyers love to see everything, especially wood floors.

Most of all save on time by doing your research. Find out if there is a Professional Home Stager in your area and ask for a quote. Look for ideas on the web for Home Staging Tips if you decide to stage the home yourself. For more Home Staging Tips you can follow our Blog right here at Style My Space.


3 ways to Brand Yourself with the Right Business Name

Your new business name – before you start

So a few things with choosing a business name that helps brand you quickly and bring in the bucks.

The 3 things you’ll want to remember

– Make it catchy, memorable and short like Style My Space

– Your name should SCREAM what you do very clearly like The Pet Sitters

– EVERYONE searches the internet for businesses these days. Chances are you will need a website. Make sure the dot com is available for your name without extra words, hyphens, underscores, etc. Even when your name is ebay, then needs to be available. Who would remember to type in

How to develop your new business name

If you will want to go into other segments of an industry, you will want to have a name that attracts that client base as well. I made the mistake when I launched my home staging and design business of naming myself Prepared to Sell Home Staging.

At the time, I didn’t realize I would want to eventually service other sectors of the market. When I reached that point in my business where I wanted to expand my services, I had to ask myself why I wasn’t getting any clients. It took me a while to realize that home owners that are not for sale but wanted to redesign their home or receive advice on remodeling their home wouldn’t call a designer whose business name was Prepared to Sell. And really, what does Prepared to Sell mean? I could have been teaching a sales class with a name like that.

So I decided I wasn’t doing myself any favors and changed my name to Style My Space which was not only costly, but confusing to my current clients and I feel like I lost some business along the way. Suffice to say, picking the perfect name from the beginning can be hard and time consuming but worth it in the end.

In hind sight, I have a few suggestions to picking a business name that is right for you.

First decide what you elements you want your business to portray. Is it fun, business”y” or sophisticated? Then determine what words are in alignment with the way you want your business name to feel and write them all down. Keep working with this list until you have a combination that rmeets the above requirements and rolls off the tongue.

The best name is a catchy name because it’s easy to remember, helps brand your business and should reflect what your business is about immediately without pigeon-holing you into one market segment. Don’t forget, the dot com needs to be available without any extra words, hyphens or underscores that no one will remember to type in. If you’re not on the first page of Google, at least if you have the dot com to a catchy name, some people who have met you in the past may still be able to find you even if they can’t find your business card. To see if a dot com is available, go to to search for available domain names.

Kim Kapellusch is the owner of Style My Space Home Staging & Design and currently teaches the Premier Home Staging Certification Course at The Academy of Home Staigng in Los Angeles. For more information, visit the sites at and

Kim Kapellusch
Home Staging Designer and Home Staging Certification Trainer

How Designers can use Pinterest to help their business

Pinterest is no longer just for the everyday person who wants crafty decorating ideas for their home; it can be a highly beneficial tool for people interested in or already in the design field. For instance, Pinterest can be used to identify the trends that are circling around in the interior design world. Are kitchens moving more towards sleek modernism or back to rustic chic? The most commonly pinned posts can give you a general idea.

Use Pinterest as a source for inspiration for current projects. Pin the rooms and designs that you find interesting, innovative, and classic, essentially that fits whichever adjective you are in need of at the moment. Suddenly you have a whole internet source full of inspiration and jumping-off points for your imagination.

It is also important to note that the average client of a designer has probably used Pinterest. This means that your customer knows what is popular, possible, and frequently pinned. Doing your own pinning (or at least browsing through those of other interior designers) will keep you knowledgeable and on the same page with your clients.

Here are some suggestions for Pinterest designers with inspiring photos:

Modern and energy efficient: 361 Architecture of San Francisco, CA

Modern with a funky flair: Almost 40-Year Old Intern of Los Angeles, CA

Lots of Color: AphroChic of Philadelphia, PA; CasaBella Interiors of Brandon, MS; RoomFu Knockout Interiors of Austin, TX

Classic and simple: Kathleen DiPaolo of Newport Beach, CA; Danielle Murietta of North Tustin, CA; Brilliante Interiors of Vancouver, BC

Glam and luxe: Britany Simon of Phoenix, AZ; Emily Henderson of Los Angeles, CA; Erica Cook of Calgary, AB; Mrs. Lilien of San Diego, CA

These Pinterest interior designers are just the beginning of what is out there on the site for inspiration and knowledge of current trends. So make a profile and start following other interior designers to truly utilize all the resources at your disposal.

Stage Your Home for Viewing

Staging your home to attract buyers attention requires decorating, designing, organizing, and de-cluttering along with a Q-tip clean presentation. Organizing the cleaning tasks can be more manageable with the following checklist:


Starting Outside

The Yard

Cut and trim

Put away all lawn equipment, bikes, and toys

Remove all weeds, rocks, and debris from flowerbeds (and concrete cracks)

Wash the driveway and sidewalks


The Rest of the Outside

Trim bushes and trees

Patch any wood rot on the outside walls

Paint/repaint all fences, siding, house numbers, mailboxes, etc.

Repair or replace broken shingles and flashings

Clean out gutters, downspouts, siding, trim, and shutters


Move Inside


Clean backsplash

Clean inside kitchen cabinets (also a good excuse to multitask with some cleaning out kitchen cabinets)

Clean sinks and other reflective surfaces

Clean and keep all dishes put away every day

Clean kitchen exhaust fan, filters, and hoods

Clean oven, stovetop, and burners

Clean appliances

Clean all countertops and other surfaces



Clean floors, toilets, showers, and sinks

Polish mirrors

Clean backsplash


Other Rooms

Clean and polish light fixtures

Polish all woodwork

Deep clean carpets and wash floors

Clean baseboards and trim

Wash walls

Wash doors and doorjambs, especially in the house entryway

Clean all window screens and storm doors

For other suggestions on how to stage your home, visit our website for more downloadable documents here:
or call me for more information regarding staging services at:
Kim Kapellusch – 818.726.6429

3 Tips for Decorating Your Office for Home Staging

Office interior.The home office: The most cluttered and disorganized room in your house may tempt you to just close the door when showing around potential home buyers. You had the best of intentions when you converted that extra building into your office, but it rarely stayed clean and it was subjected to your ideas of organized chaos. But walk-throughs of your for-sale home are not going to avoid the office space just because it’s messy, they are going to view it anyway, and therefore it is up to you to stage it to best sell your house.


Keep the furniture simple and ergonomically designed. Your desk, chair, computer, and keyboard should be positioned to look comfortable, but also functional. Keep the surfaces clutter-free by using organizers and proper storage systems. The craziness may work for your own time, but for your potential buyers it just looks messy and detracts from the overall quality of the room. Simple furniture and clear counters also highlight the size of the room, making a big room look even larger and a small room look spacious.


Home buyers always look for sources of natural light, so enhance any windows with decorative window treatments. If the office doesn’t have any windows, install a source of overhead light. Add one or two other light sources such as floor lamps and a desk lamp near the computer.  Stores carry a variety of fixture styles, so make sure that the light fixtures tie in with the style of your furniture.

Wall Art

Filling empty wall space with family photos or artwork will add a personal touch to the office. But as with any wall décor, there is a balance. Arrange one or two pictures in a frame on the desk and then add a few to a long wall to break up any emptiness. Beware of overloading your side surfaces; a wall can become just as cluttered as a desk.

With a coordinating theme and style of decorating used consistently through the room, the home office can be a highlight of a house showing. But neglecting to put the same effort into the office as you put into the rest of the house can be detrimental to your possible offers.

4 Sales Enhancing Master Bedroom Home Staging Tips

Master bedrooms are one of the top decision factors for home buyers when choosing which home to make an offer on. Creating a master bedroom retreat appeals to the buyers senses and helps them form an emotional connection to the home. This means attractive and fresh bedding, no clutter, light and bright and an overall feeling that one could come into the space to relax and rejuvenate after a long day.

Every buyer aspires to own something they are proud of and that their family and friends would be impressed with. Producing this type of an experience in a home is easy with the right elements. To ascertain whether this is happening in your property, ask yourself objectively in each room if the space feels expensive and luxurious. Even in an entry level home, there are ways to create a feeling of luxury. In general, this means fresh and stylish pieces. Remove outdated pieces and replace with new. In a master, you just need a bed, fresh bedding, 2 night stands and some art at minimum, so even if all the pieces are outdated, start with new night stands which you can purchase, borrow from a friend or rent from your favorite stager Kim Kapellusch (818.726.6429). Add a nice lamp on each night stand (great deals at Home Goods or Marshalls if needed) and some fresh new bedding. Add artwork and you will have a master retreat that has buyers sold! Again, all these items can be rented from me if that is a better option.

The color of the master bedroom should definitely be warm, peaceful and neutral. Colors like beige, brown and green or dark red as an accent color will feel comfortable for both men and women. Colors that are very feminine or masculine should be altered to appeal to both genders thereby generating the most interest possible.

The idea behind creating a restful and spa-like master bedroom is to create that ‘wow’ factor in the buyers most intimate and personal space. Try to incorporate everything and make it blend together style-wise. Take out extra pieces to make the room feel as large and spacious as possible. Night stands should have a lamp and at most, 1 or 2 other decorative accessories. Put away phones, alarm clocks and functional items that are not in line with the restful theme. TV’s should not be visible in master bedrooms whenever possible. New bedding with fresh bed pillows is a must. If a home owner’s bedding needs an update, Ross has many great choices typically ranging between $49 – $79.

The furniture and accessories should not point to one gender. Things like the pillows, bedding, drapes and rugs should be neutral hence having designs and themes that are not too feminine or masculine. Having fluffy things and stuffed animals in a master will be biased as would sport items and icons. Being neutral is the key since we will want to appeal to both men and women.

Make Your Home Attractive With New Flooring

There are different types of flooring options available today. Vinyl was the commonly known option for its durability and affordability. In general it is considered to be very affordable and easy to install. They assist home owners to minimize on their budget of hiring contractors in that they allow self-performance. Vinyl is considered by experts most suitable for wet floors like the bathroom and kitchen. This is due to its non-absorbent characteristic that also makes it very easy to clean. It is less likely to fade from any exposure to direct sunlight.

Ceramic flooring has an advantage of added durability for a smaller cost. It is still very much in demand today. It gives your home a very beautiful look and it can last for decades if proper care is taken. Ceramic flooring is water proof and can be used on counter tops of floor tiles, indoors and also outdoors. It is mostly considered for outdoor because of the possibility of standing water. It makes it easy to clean dirt or mud from outside. This type of finishing is also commonly used in bathrooms as it gives a durable and attractive look. It comes in different styles and looks and makes it easy to fit in any room of the house. Ceramic flooring is also very easy to install, anyone can lay it if they follow the instructions.
Hardwood flooring has been around for centuries. This is because of their natural beauty and durability. Hardwood flooring adds value to your home and a lifetime of beauty. It is becoming very popular to use hardwood flooring in the kitchen and the rest of your home. It has a very classic look and works well with nearly any kind of décor. They can last for a very long time with minimal care and also offers a flexible installation option. Professional installation is however recommended for this kind of flooring but if you are experience enough you can do it on your own.

Bamboo flooring is very new in the flooring industry. It is actually not wood but grass and that makes it very environmental friendly. It can be harvested without killing trees. It is inexpensive to use and works well with any décor. Bamboo flooring is very stylish, durable and versatile. The unique variation of color comes from the carbonization of bamboo and gives it a dark brown honey like color and also light tan.
Laminate flooring is the best alternatives to hardwoods if you do not want to commit a lot of expenses and time to care for them. They have a four layer construction which makes them very durable. It is a popular choice due to their low on cost and also easy to install. Laminate flooring is practically resistant to scratches, chipping or burns and is best used on high traffic areas.
A home stager should help prepare your home for sale. The goal is to make the home attractive to the highest number potential buyers. Flooring of the house is important in this case and from the help of a home stager you should get tips on how to make the house attractive with minimal cost. A home stager should give you the different options of flooring’s and also the most preferred by many people. This makes the process of selling the house very easy.

Feng Shui Tips to Enhance Your Home Value

The feng shui of a home is determined by factors both inside and outside your house. With feng shui methods, one can give their home the look they desire. The value of a home can be seen through the first look of its surrounding. This gives your visitors the impression of how your home is. The feng shui methods will help bring life to your home and enhance your house and its surrounding. Below are ten tips of how you can use feng shui to improve the value of your home:

(1). Use of warm colors.
In feng shui methods and style, red, yellow and orange represent fire, warmth and masculine. The use of these colors accordingly on pillows, flow rugs and throws can help you give your house life and energy. Use of natural fabrics with vegetable dyes will help improve the feng shui energy of your home.

(2). Lighting systems.
Installation of full light bulbs in your lamps and lighting fixtures also improves the feng shui energy of your home. The full bulb lights are close to sunlight so they give your home the natural look and mood. Make sure to always open your windows to allow light into your house. The energy flow in your house will always be improved by the natural light.

(3). Use of evergreen plants.
Plant evergreen plants in large containers and place them in your hall ways and doorways. Also on the outside of your house, ensure you have planted evergreen plants. They give your home a natural look and fresh air circulation in your homes.

(4). Use of water elements.
Your backyard is very vital, and you can install water elements in it to improve your home value. Use table fountains and small desks and you can add small plants around it to enhance feng shui balance.

(5). Use of indoor plants.
To improve positive feng shui energy, place indoor plants on your windows, hallways and other parts to give your house a fresh look. Avoid placing plants near heating vents and make sure to choose plants that are easy to care for and do well indoors.

(6). Creating inviting entry ways.
Your entry ways give the first impression of your home/house. Make sure your entry ways are alive. The use of green plants should be well applied to give your visitors a good impression of your homes.

(7). Sticking doors and drawers.
Make sure that your doors and drawers open easily with fewer efforts used. Easily opened doors and drawers save your home energy by improving the accessibility to the rooms in your house and drawers.

(8). Clutter clearing.
Get rid of all those items you do not use in your home. It helps make your house spacious enough, giving easy light penetration and flow of air in your homes.

(9). House furniture position.
Ensure your chair is in a position for you to have a clear view of your door way. Preferably, have a view of all the door ways to your room. In your bedroom, your headboard should not be along the same wall with your door.

(10). Stovetop burners.
Use all your stovetop burners since they each represent an avenue of prosperity in your home. Overlay the bagua on your stovetop and pay attention to the feng shui trinity; your bedroom, bathroom and kitchen. These areas are important in matters concerning your health.

The use of feng shui methods will in a great way improve the value of your home. Plan well and apply the above tips to enhance the energy of your house. A home with great energy flow gives a great first impression and feeling to a potential visitor or home buyer.

What Real Estate Agents are Saying About Home Staging

According to the studies conducted by ASP Home staging, a whopping 94% of staged homes sell in 29 days or less on average. Difference in time on market is also of interest as staged homes have 83% less time on market. Based on the real estate agents surveys in the U.S, home staging can fetch up to 15% more than homes not staged. If these statistics are anything to go by, then home staging is the ultimate answer to home sales.

Do Real Estate Agents like home staging? Definitely, any serious agent does. They have realized that it is a necessity to have a professional home stager in their company. The reason is simple; to improve their marketing effectiveness and success. Having a professional home stager means greater client satisfaction, decreased marketing expenditure, increased referrals, more profits and higher commissions.

Not all real estate agents are for the idea of home staging. They argue that the staging is too expensive and is a wastage of time as the house will eventually sell. Some wonder why they should pay for consultations, while they can do the staging themselves. Others think home staging is fluffing and would rather not bother their selling client by suggesting home staging.

However, those in favor of staging know that home staging yields high investment and is short term. Home staging is time saving because the number of days in the market are reduced. Instead of complaining that it’s fluffing, they consider it savvy marketing. The time a real estate agent would waste doing the staging, is spent on what he or she does best, that is looking for homes for their clients and, listing and selling properties.

Why should real estate agents look for a professional home stager for all their listings?

– To sell faster and higher than the competition
– All properties increase their ratings after staging
– To save time
– To win listings
– So the agent can give more attention to listing and selling

Here are some statistics on importance of home staging and their ratings.

A staging survey carried out by the Duke University across North America on home staging principles, gave the following results:

– Removal of personal items such as toothbrushes from bathrooms had a 6.55 out of 7 rating. The justification was that the buyers didn’t need to be reminded they bought a “used” house.

– Turning on of lights during showing had 6.39 out of 7 rating. Apparently this made the house look bigger and showed there was nothing to hide. It also elicited positive reaction

– A house on listing in the market should not be empty. This staging principle had 6.28 importance rating. Houses that were furnished felt warm and helped the buyers have a picture of how to arrange their stuff. In contrast, an empty house is cold and unwelcoming.

– Use of scented candles and air fresheners had 4.54 rating. The pleasant scents mask bad odors and are inviting.

Home staging is definitely worth the investment. In conclusion, it is evident that home staging is no longer an option for any real estate agent looking to have quick and high real estate investments.

5 Do’s and Don’ts When Staging Your House

When putting your house up for sale, the first thing you need to do is present it in a way that would appeal to the broadest possible buying audience. The trick is to envision certain things when in their place and look at things objectively. Ask yourself whether you can imagine yourself living there. Keep in mind that you are selling a home, not just a house.

Part of the commitment of selling your house is to be mentally prepared to take the necessary steps to get it sold. If you’ve been living in the house, it’s easy to overlook or get used to the clutter every day. But to a buyer, it may seem like a messy and cluttered home that they may not want to move into. It is also a proven fact that buyers prefer to purchase a house they don’t have to put too much time and money into fixing. With the right techniques, your efforts to dress your house will fly off the market in no time at all. Follow my 5 do’s and don’ts and you will be set for success.

Don’t leave it un-repaired. Go through your house and make a list of things that need to be repaired, and have them done. A buyer will usually take note of negatives and this will be high on their list. Don’t overlook the simplest repairs such as leaking taps or stuck kitchen drawers. If you need to, get professional help for the more complicated problems.

Don’t forget cleaning and de-cluttering. If you live in the house, make sure you clean every nook and cranny. An unclean house makes buyers feel uncomfortable. Pay extra attention to areas such as the bathroom and the kitchen. If you can’t seem to clean the fingerprints on the wall, consider giving it a fresh coat of paint. You may have grown used to your untidy garden or exposed household cleaning equipment, but unnecessary clutter like this can lose you the sale. Tidy up family photos and books by dusting and arranging them nearly or storing some of them away. The less clutter you have, the bigger the space will seem.

Don’t neglect neutralizing. If your walls are too bright or patterned, it might make it hard for the buyers to imagine their own things in the house. Paint your walls in a neutral, warm and inviting color scheme such as cream or mocha. Even just a warm white all over would certainly be better than a purple wall.

Give the room in your house that special look. Make sure that each room clearly conveys its function and purpose. For the bathrooms or toilets, display fresh towels and toiletries like they do in hotels. For the living room, put a vase of fresh flowers on the coffee table. These little touches add towards giving a breath of fresh air to the space.

Lastly, always consider “ShowTime”. After all is said and done, you’re finally ready to show off your house at its best. Make sure each room is as bright and welcoming as possible by drawing the curtains and turning on necessary lights. Turn on the air conditioning of fans before prospective buyers arrive. It can help put them at ease when they enter the house. If you have a broker showing the house, make sure he or she can answer important questions and handle objections so as to be able to get the best possible price in the shortest time. If you don’t have one, take the buyer around the house in as professional a manner as possible. In either case, it’s best to receive buyers when the house is not in a state of chaos with children or pets running around.

5 Different Types of Wood

Adding up new ideas for home improvement or just by business purposes require thorough researching. Quality matters in all aspects and we can only learn to appreciate it if we have enough knowledge about certain matters. In addition to this, we need not only focus on large features with regards to home and office improvements but it is important to keep a closer concept about the most detailed preferences. Here are 5 different types of wood that you may like to view before considering items to purchase for furniture, for flooring and for accessorizing.

1.  Pinewood is under the characteristic of softwood that largely grows in the Northern hemisphere along with other hundreds to a thousand species of wood. You can easily determine an item using pine because of its white color that is closely yellowish pale. Another is that this type of wood is light weighted and because of this property, it is ideal for decorative function like crafts and carvings. A major contribution of pinewood is for provincial furniture wherein distinctive style matters.

2.  If you prefer tropical hardwoods then you surely have to pick mahogany or known for others as Honduras mahogany. This type of wood can be found in three major country producers namely; South America, Africa and Central America. Do not get confused with the variations of this specie because all of which is of high quality. Many wood experts suggested that mahogany from the Caribbean region is considered to be the strongest and best in terms of quality but quite expensive. On the other hand, the mahogany grade coming from Africa has lesser quality with highly figured properties which can be bought affordably. In general Mahogany has uniform pore features that is of reddish to brownish in color and often displays stripe formations. Manufacturers use mahogany for creating extensive crafts like Georgian and Empire types of furniture.

3.  In terms of popularity Oak woods are widely preferred hardwood. This is a proud product of the United States with an average of sixty species growing in the country. Classifying these species is easy through setting the red ones from the white ones. Oaks are ring porous which has indefinite sizes depending on the factors that highly contributed to its growth. Contemporary designs are the top subject for furniture classes made out of Oak. English and American preferences for furniture styles are often followed along with added modern details. Gothic reproduction is as well common pieces made out of this wood type.
4.  Another type of wood is the Teak which is considered indigenous and can be found in Southeast Asian countries. This type is durable, heavy and undoubtedly strong which makes it a reason why it costs greater. Classy furniture is the top of the brands in using teak and one of which is the modern Scandinavian styles. It is as well used for oriental crafts mainly because of its pleasing yellowish to dark brownish color.

5.  Now if you want cabinets made out of quality materials then walnut is a popular choice. This type of wood grows in some parts of America, Asia and Europe with different varieties. The good thing about walnut is that it is durable and strong but do not heavily weigh. It has light to dark chocolate brown shades that is well suited for fine cabinet making.

Home Decor Trends for Summer 2012

Summer has always been considered the brightest season of all seasons. This is when people from all ages could actually have fun under the bright streams of the sun. However, there’s more to summer people could enjoy. The summer outfits, summer food and drinks, summer fun ideas and so many more. Summer has a lot to offer, and this includes a whole new task for homeowners who want to have a sunny summer look infused into their abodes. So, the question is, what are the new colors and home design trends for the 2012 Summer?

For summer, people would look for some light and cool ideas for their home makeover endeavors. They prefer something fresh that would serve as a comfort from the summer’s heat.
This Summer’s Colors

Summer has always been represented with bright and bold colors. This is not only true with summer outfits but the house and building wall paints as well. These vibrant colors are very cool and entertaining to anybody’s eyes. Bright Yellow is a popular color of the season and if you want extremely bright and lively to your eyes, bright yellow is the best for you. Color can be used in both exterior and interior of the house. Such color can be so inviting when used on the exterior and, it can make your house look bigger and larger when used for the interiors.
Another summer color that never fails to brighten the color of your walls. This is more subtle compared to that of bright yellow, and it suggests conservativeness in some extent.

Vibrant red
This color is best suggested if you are looking for a more radical and adventurous color scheme for your home. Red usually suggest love although if you want to infuse the said idea to your home, you can utilize it but in a lighter shade. Aside from the wall paint, you can also use brightly-colored wall papers with the suggested shade and be sure to select a design that is not heavy to the eyes.

Another trend of the season are Summer Draperies
For summer drapes, you can utilize those that suggest clean and fresh elements into your homes. Use something that will contrast with the color of your wall so that it will stand out. You can have aquamarine, light green, light blue and even very light violet. These colors may be a little darker compared to the suggested wall colors, but still it conveys the summer idea. Furthermore, use a very light material for your drapes so that it will flow freely as the summer breeze rushes into your home and let in the light.

Summer trend for furniture Layouts
Summer also suggests a different set of home layout and designs. To achieve that summer look, you can use furniture and fixtures that are made out of light and native materials like bamboo and light wood. The idea suggests that the outdoor look right inside the comforts of your home. Additionally, make sure that your furniture is not over scale for your space so it won’t consume a lot of space. Make your home as spacious as possible for summer activities that may occur in your homes.

These are some of the simple summer home designs idea that you want to consider for 2012. But then again, you have to choose a home color, home furniture and fixtures that would meet your needs and liking. Have fun and be creative!

Staging Tips- Getting the Sellers on Board

From Everyday to Showcase – How to Motivate your Clients to make changes

It’s no surprise that many people are feeling a bit overwhelmed by today’s

Real Estate market. It’s up; it’s down, with foreclosures all around.  This is a confusing time for home sellers because a couple years ago, a good percentage of homes were selling in as little as a few weeks, some with multiple offers. In today’s market we have more inventory and ever changing interest rates.  On one hand, buyers have more choices when seeking to purchase.  On the other hand, home sellers have more competition in attracting a buyer for their home.
In both circumstances, it comes down to the home owner delivering a product that buyers are seeking. Clean, well balanced, neutral and inviting spaces that showcase all the features the home has to offer.

With so many homes having the same floor plan as the next, it is imperative that homes be designed in a manner that differentiates them from their competition. Hiring a Professional Stager works because many homeowners are not able to look at their home objectively with “buyer’s eyes”. People live in their home the way that works best for them but this is typically not the “look” buyers get excited about or make higher offers for. Staged homes statistically receive 3-10% higher offers than homes that are not staged.

So, what do I say to motivate my clients to make the needed changes?

When I am preparing a customized staging planfor home owners, I typically refer to the trends of buyers when trying to motivate a home seller that is unsure about committing to my suggestions. I am not the reason they need to make changes – the consumer who is demanding a certain level of standards is.

So here are a couple of statements that help sellers understand why they might benefit from improving the showing condition of their home:

–         Buyers are seeking move-in condition homes and willing to pay more money for them. By addressing these things now, you will appeal to a broader audience of buyers.

–         Neutralizing so buyers can envision their belongings in the space will help them form emotional attachments to your home. Emotional connections procure offers.

–         Buyers find the space easier to relate to and more valuable and relevant to their wants and needs when rooms are staged in the manner in which they are meant to be used. For example a dining room should be staged as a dining room rather than an office or play room.

–         I am here to help you sell your home faster and for more money. All of the advice I am giving you is based on increasing your bottom line.

–         By following through on these suggestions, you improve your chances for a quicker sale. If by selling faster you save at least one price reduction, you will retain several more thousand dollars of equity in this home.

–         Staging every room in your home creates a consistent look and feel. The more attractive your home is, the higher the offers people will make. Why? Because in our society, people expect that highly attractive things usually cost more and we tend to “bargain” less when something is just what we have been looking for.

For more information on staging, please visit our website at

Or, if you are interested in becoming a home stager, check out our exclusive training programs at

Former real estate agent Kim Kapellusch has over 10 years experience staging interiors for commercial advertising, vacant and lived-in homes, model homes and personal residences.

Opportunity at Open Houses

There are many ways to find the right home for your clients. But most important is for you to see the home at an open house. Many agents and Home Stagers are asking, “Why should I attend open houses?” Going to open houses is the best way to meet Reals Estate Agents and Home Stagers and it is a great opportunity to network with new people.

Why Home Stagers should go to Open Houses?

Home Stagers should always attend open houses when they can. It is a great opportunity to meet the local real estate agents in your area.  Real Estate Agents should also invite Home Stagers to open houses because the home stager can help the agent make sure the home is ready for presentation. Making sure little things like furniture and accessories are where they should be and that clutter is out of the way. Home Stagers can also be there to help the potential buyers envision living in the home, giving them décor tips and furniture layout ideas.

First Impressions Count!

For Agents first impressions of the home is critical, so having a Home Stager there with you to make sure it is perfect will definitely payoff. For Home Stagers first impressions are key as well. Making the agent happy with what you can do at an open house only keeps them thinking about what you can do to a vacant home on the market.


Open houses are great opportunities to network with the Real Estate Agents, Home Stagers, and the potential buyers. Make sure you leave a great first impression and have some marketing materials ready to hand out. You never know when you will need a Real Estate Agent, a Home Stager, OR a Buyer.

Spring Cleaning for Homes on the Market

With spring on the rise it is time to trade hot coca for lemonade and kick of rain boots for flip flops. That would mean the same for your home that is currently on the market. During our winter season we focused hard on keeping the insides of our home presentable to potential buyers and now since spring has sprung it is time to do a little spring cleaning for the outside of homes to make sure our curb appeal stand above the rest. Here are a few tips and trick for this spring season.

1. Sparkle and Shine– The sun is shining bright but from where your standing it’s pretty gloomy. Winter storms can leave dirty residue on your glass windows and screens. Tackle the outdoor windows before you move to the inside. Start with giving your screens and bath and then making sure you windows are squeaky clean. There is nothing better than enjoying spring when you are able to see it through your windows.

2. Don’t leave the leavesThere are many things we think about when cleaning outdoors, and cleaning the gutters is not one of them. The leaves may have fallen and blown away but there are always a few left behind in your gutters. Remember this is where the first impression starts and you want it to be spectacular.

3. FencingFences get over looked most of the time. We see them from a distance and we don’t notice that there is rotting on metal fences and paint has been chipped out of wooden fences. Take a closer look and make sure your fences have a fresh coat of paint that will stand out in the spring time sun.

4. Spring CoatIt is like changing your winter cloths to spring cloths. The winter showers may have dulled out your last year’s paint touch up on your house. So this spring why not give it a fresh coat to stand out from the rest. If the house doesn’t seem to be completely painted walk around and look for some imperfections and touch those up. It makes a huge difference to those perspective home buyers.

5. Keep it greenKeeping a nice lawn is most important when your home is on the market. Those weeds will always sneak up on you as well. Keep your grass green by tackling those dead weeds and giving it some fresh water. Add some color by planting some fresh spring flowers to your garden, always a nice touch.

Keep these 5 tips in mind for this spring and your outdoors will look inviting to all home buyers.

How to Save on Home Staging

Getting a house market ready does not have to be expensive, nor does it have to take a lot of work. Once your house is on the market it is no longer a home, it is a now product and you must present it as such. You have to make sure it is clean and organized and looking beautiful. Home buyers are looking for homes that are presented as a desirable product; therefore you want your house to standout above the rest.

Save time and think about hiring a professional to stage your house. It is the best investment when selling your property. Do not spend countless hours your time staging the home yourself. Professional Home Stagers have the years of experience and training to know what it takes to stage a home for it to look beautiful and for it to sell FAST. They have an arsenal of accessories and furnishings that will bring your home to life and give it the look and feel home buyers are looking for.

When staging your house, weather you decide to do it yourself or hire a pro, keep in mind you should save on space. You do not need to stage every room in the house. Keep it to a minimum and only stage the main living areas: Kitchen, Living room, Master Bedroom. Professional Home Stagers stage these rooms in such a way that allow the potential home buyers envision moving in their own belongings. This is key when your house in on the market!

If you are deciding to stage the house yourself you can save a lot of time and effort by saving your own furniture. If your furniture is still in good shape dress it up and move it around to create a focal point in the room. You don’t have to think about buying a rug if you have hardwood floors, s how off what you have, buyers love to see everything, especially wood floors.

Most of all save on time by doing your research. Find out if there is a Professional Home Stager in your area and ask for a quote. Look for ideas on the web for Home Staging Tips if you decide to stage the home yourself. For more Home Staging Tips you can follow our Blog right here at Style My Space.


The Importance of Home Staging When Selling a Property

The task of buying a home may appear to be a logical process based on a set of pre-determined criteria defined by the home buyer.  However, the selected home will also be determined by emotion.  The expression, ‘fallen in love with this house’ or similar, is frequently uttered by buyers when they have found their dream home; logic or specific needs are no longer as relevant.  A house can fulfill all the buyers’ requirements, yet; because it doesn’t feel right and looks uninviting, the buyer will not purchase the property. This is why home staging plays such an important role in the real estate market.

First impressions are critical when it comes to selling a house.  When a new home comes on the market it has often been lived in for many years by the same residents and it is catered to their tastes.  Often the sellers are unable to visualize their property through different gazes and subsequently fail to generate the fresh vitality needed to attract buyers.  Consequently, Real Estate Agents struggle to sell the property and the house may remain on the market for many months or even years.

Home staging is more than simply cleaning, de-cluttering and adding a new splash of paint, or making a few minor repairs.  These are the necessary steps prior to staging.  Staging is about creating moods and adding details that will appeal to potential buyers.  Home staging can make a house look bigger, warmer, cleaner, brighter and highly attractive to home buyers.  Professional home stagers have top-level design skills and the ability to create scenes throughout the house and yard that appeal to all the senses.  Using a range of accessories and furniture, stagers can transform a property and give it a new lease of life.

Regardless of the market situation, a staged home will always have a higher chance of attracting a buyer quickly, compared with a non-staged home.  A staged home will immediately evoke the senses and engage the potential buyer.  Conversely, home buyers that inspect properties without the benefit of staging are forced to overlook poor decor and uninviting surroundings, while also trying to see ‘potential’.  This situation isn’t appealing to the buyer and works against the seller.  Consequently, home sellers and real estate agents alike will significantly benefit from hiring a professional home stager.

What Realtors are Saying About the Housing Consumer for 2012

Building quality relationships is the number one reason why most agents have a better close ratio compared to other agents. It is no longer about the sales, the market, or the inventory. If you want to grow your business in 2012 and be effective with your market strategy, and customer- relationship strategy, you must be clear about who you are trying to connect with.


  • 37% of recent buyers were “first time” buyers – a drop from 50% in 2010
  • They typical buyer was 45 years old – up from 39 a year ago
  • 37% of buyers were under the age of 31; 32% were over 55
  • While all buyers use the internet to search for homes, for 35% of them, it was the first step in the process; 21% started by contacting an agent
  • 21% of buyers were single females; 12% single males
  • 92% said open houses were very- to somewhat-useful sources of real estate information
  • 58% of buyers wanted to see videos when looking at property online


  • The average seller was a Baby Boomer (45-65 years old)
  • 46% bought a larger home, 31% purchased the same size; 23% downsized
  • 25% of sellers sold their home within two weeks of entering the market
  • Job relocation and the need for more space were the primary reasons people sold their home.
  • 61% of sellers were repeat clients or referrals from friends and family
  • 66% of sellers only interviewed 1 real estate agent
  • Sellers found their agent through the internet 3% of the time; direct mail 2%; newspaper 1%.


  • Gen X’ers (35-45) have doubled their use of social media since 2008
  • 1 in 6 minutes spent online is on Facebook
  • $50,000-75,000 is the typical income range of a Facebook user
  • 200 million consumers access social media on their smartphones
  • After Google, consumers search YouTube the most (2 billion streams daily)
  • 1 in 10 U.S. adults owns a tablet computer
  • 44% of Gen Y’ers prefer texting to face-to-face meetings
  • The typical Gen Y’er sends 3,000 text messages a month
  • Gen X and Gen Y used web-based email 20% less last year


Knowing how the seller hand buyer has changes so drastically with the use of technology will help you redefine your target market.  Based on these statistics, you are now able to figure out how much of your advertising dollars you will use for this year. You can spend more of your time on the internet building an online reputation, meaning now, you save advertising dollars as well as save time. Keep in mind, running a business the way the modern day consumer would like you too, can increase sales, profits, and quality relationships.